Live selling glossary / Operations
Scheduled show
Definition
A scheduled show is a live stream announced in advance on the platform so followers are notified when it starts. Regular, predictable schedules are the main way live sellers grow a repeat audience.
Timing matters more than most sellers expect. Items sell at very different rates by hour of day and day of week, and the best slot for a category is visible in aggregate data. A seller who moves a show from a weekday afternoon to a weekend evening is often making the largest single change available to them.
The number
The Live Selling Index publishes when Whatnot items actually sell by hour of day and by weekday, refreshed weekly. See this week's figures.
Related terms
Watch these numbers move in your own room
Ghost Agentreads chat velocity, auction pacing and room turnover on your shows and your competitors' shows while they run, on Whatnot, TikTok Live, eBay Live and Fanatics Live. Seven days free.
Start your free trialPart of the live selling glossary (43 terms). Cite as: “Ghost Agent, Live Selling Glossary, https://www.ghostagent.ai/glossary/scheduled-show”.