Live selling glossary / Platforms
Fanatics Live
Definition
Fanatics Live is the live shopping app from Fanatics Collectibles, focused on sports cards and trading card games, where sellers run breaks and auctions and buyers pay through the Fanatics ecosystem.
Because its sellers skew toward card breakers, Fanatics Live shows run long and carry a higher median item price than Whatnot. Breaks, where buyers purchase a slot in a sealed box or case rather than a specific card, are the dominant format.
The number
Fanatics Live shows are the longest in the Live Selling Index and carry its highest median item price. See this week's figures.
Related terms
Watch these numbers move in your own room
Ghost Agentreads chat velocity, auction pacing and room turnover on your shows and your competitors' shows while they run, on Whatnot, TikTok Live, eBay Live and Fanatics Live. Seven days free.
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